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Technical Expertise

Pay Per Click (PPC) Campaign Management

Pay Per Click marketing (PPC Marketing) is often known as the paid version of standard SEO campaigns through which advertisers can attract instant traffic and a top position in leading search engine results. It is the most hassle-free way of advertising and most noticeable way of reaching the users.

 

Pay Per Click(PPC)

 

Apart from being an instant way of reaching out to your target audience, PPC campaign management gives the freedom to strategically target the eyeballs. Through PPC Campaign management one can choose the demographic and geographic characteristics of the target audiences and accordingly set a time and budget for the campaign. Through paid Ads, search engines have made it easier for marketers to implement the most talked about Marketing strategies like segmenting, targeting and positioning for their businesses.

 

With Google Adwords, running a pay per click campaign management has become simple enough for anyone with a basic knowledge to manage a PPC account and assist anyone in getting a large number of clicks in a few hours. The only difference between a vendor next door and a professionally run PPC Service provider is the objective of running a campaign. PPC experts at Orchid Web Services (PPC Advertising Company) measure the performance of a campaign through conversion rate rather than Click through rate, which is calculated by dividing total number of clicks by the total number of impressions.

Orchid Web Services (Pay Per Click Marketing) has a highly skilled team, consisting of Google Certified PPC experts’, which strives to optimize the PPC campaigns with an aim of not only increasing click through rate but also strategically increasing conversion rate. At Orchid Web Services, we believe that monitoring and evaluating the performance of a campaign is more important than simply running a PPC management campaign. To ensure this, we have a dedicated team of business analysts, who are responsible for not only generating but also interpreting reports for the clients.

Being an expert SEO company with expertise in web designing and website management, we know the importance of attractive and relevant landing pages. All ourPPC Campaign Management Service Packages include free of cost consultancy for designing effective and optimized landing pages.

 

All our Pay Per Click management service packages are completely transparent. You will retain the complete ownership of your account at all times and will continue to do so even if you decide to discontinue our services.

 

Testimonial

" After getting everything laid out so both parties could understand the objective the process was very smooth from their and I'm very satisfied with the end result. "

Johan Thompson
Head of Marketing Development (Vertu)

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